What is SEO? A Practical Beginner’s Guide
If you want people to find you online, optimising your site to be visible in search is crucial. But the seemingly mysterious art of getting search engines to rank you higher – as well as [...]
Why Your Business Should Choose WordPress: 9 Conclusive Reasons
If you’re in the market for a new website, chances are that one name keeps popping up time and time again – “WordPress”. What is WordPress? WordPress.org (not to be confused with the [...]
What’s a Facebook Pixel and Why Does My Site Need One?
Even if your website is buzzing with new and returning visitors every single day, one rather deflating fact remains: approximately 96% of visitors that come to your website are not ready to buy [...]
SEO for Images: How to Optimise your Website’s Alt Text
It goes without saying that a website with no images would be a pretty boring place to be. When you break up long swathes of text with graphics to accompany the words, it helps to keep your [...]
An Introduction to Google’s PPC Advertising Platforms
Maintaining a strong online presence is essential for businesses of all kinds. Organic SEO provides ample opportunity to get your brand seen; but it takes time to gather momentum, it can be [...]
Making the Most of Your Brand New Website: 10 Simple Steps
Whether it’s replacing an older site or starting from scratch, getting a new website is always an exciting time. But once the site is fully operational, some companies make the mistake of [...]
Voice Search Optimisation:
What You Need To Know
Voice search is a hot button topic in marketing circles at the moment. As more and more of us welcome voice operated technology into our lives, marketers are noticing an understandable knock-on [...]
